Skip to content
Fairs

Cybex at Kind + Jugend

Premium child mobility meets light architecture.

Cybex booth at Kind + Jugend with a full-height LED wall and water-light branding.

For Cybex — manufacturer of premium strollers, car seats and baby carriers — we developed a Kind + Jugend Cologne presence that doesn't explain the brand difference: it makes you feel it.

A full-height LED wall ran brand motion; in front of it we staged product stations with restrained materiality and precise spot lighting. The stand read as a showroom, not a sales floor.

Realised in four weeks lead time — brief to install — with complete in-house ownership.

Detail of the Cybex stand — lighting dramaturgy and brand staging.
Cybex stand environment with product stations and restrained materiality.